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In this article, I will talk about 9 SEO tools that are useful for SEO practitioners, digital marketers, and website developers. With these 9 tools, you can build the SEO strategy of your website in a good way.
For the first time, I am introducing you to a website called SEO Optimer. SEO Optimer is used to measure the overall performance of your website. You can use SEO Optimer to find out the title of your website, meta description, and how many backlinks it has. About 80% of digital marketers claim that the information provided by SEO Optimer is genuine. You can use SEO optimizer to analyze your website.
Google's Keyword Planner is a tool used by everyone who does SEO. But for those who want to learn SEO first, learn about Google's Keyword Planner. Google's keyword planner lets you know how much search volume your keywords have, how compatible this keyword is, what Google's bidding rate suggests for that keyword and the location of that keyword in Google over the last 6 months. If you are writing an article on your website with five or ten keywords that you will find using Google Keyword Planner then there is a chance that your article will come in a top position in SEO.
There is a paid version of Keywordtools.io, but you can see the various variants of the keywords that you enter with the free version. With this tool, you can maintain a good content strategy on the website by selecting a few keywords from it and using it to write the article.
Yoast SEO plugin is familiar to anyone who develops a WordPress site. There is a free version as well as a paid version. But a lot of people are satisfied with the free version itself. Because in Yoast SEO you can understand how the title and meta description for your website should come and whether you have given it correctly. It has a green light option and if the data you provide is correct then this green light will come on and you can see that about 80% of your contents are well done. In addition, you can learn how to give a title to social media like Facebook, how to create meta tags accordingly, and share it from Yoast to your Facebook page. By using Yoast SEO on your website you can maintain a good SEO strategy.
If your website is connected to the Google Search Console, you can create an XML sitemap as you create each article on your website, and how many impressions your site gets with this XML sitemap, how many impressions each page gets, and how many rankings each keyword gets, as well as being able to understand things like how much traffic is coming to a post. It also lets you know the click-through rate (CTR) of the website.
Let me give you an example of why I use Google Trends. Have you ever wondered which of the two companies doing the same business, Google gives the most preference? Assuming that these two companies are following the same SEO strategy, then you will be wondering which company Google is giving the most traffic to. What Google is doing in it, According to Google's Artificial Intelligence, people find out which company they are searching for the most, and generates the most traffic to that company. With Google Trends, you can understand why people search for that the company, the keywords they use, and the SEO strategy they use, and by using those keywords you can develop your website in such a way that your company can be considered in Google's Artificial Intelligence.
The most important factor if a website wants to get into SEO strategy is the page speed of the website. Google does not suggest a page on its search that takes a long time to load. You can analyze the page speed of your website using Google Page Speed Insights?? On mobile, as well as on desktop you can see how long it takes for the page to load. Another thing to keep in mind is that if your website's page speed is low, no matter what SEO strategy you use, Google will not Suggest your page to the front page. So you need to pay attention to Google's page speed, you can use Google Page Speed ?? Insights to align it.
On most websites, content writers are paid for by writing content. So the uniqueness of the content they write is very important. If you use copyrighted content on your website, you may not be able to build your site SEO strategy. Using the Copyscape tool you can check the plagiarism of the content you wrote. With the paid version of Copyscape, you can find out if the content you are writing about has been used on any other site and if your content is comparable to any other site.
If you use the Moss bar extension, you can analyze the backlinks of the top websites when you search for a keyword. Understand that and you can build similar backlinks on your site. So we can use the Moss bar for an overall analysis.
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